Our Technology and Software Sales Services

Ridge Consulting provides a range of software marketing services for business-to-business technology companies that sell expensive, complex IT solutions.

Some of the services provided by Ridge Consulting include:

• Sales Lead Generation:
  • We receive sales inquiries through our various Internet portals, including:

  www.crm-erp.com ; www.softwaredevelopmentnow.com

  • We have built one of Europe's largest and most accurate email marketing lists for technology decision makers and evaluators. This currently holds more than 10,000 CIO and similar contacts at mid and large sized companies.
  • We have a sister company that provides multilingual telemarketing, telesales and customer support services solely for the technology sector.
  • We provide a range of online marketing solutions.
  • We promote your technology whitepapers and case studies to drive sales leads for you on a "pay per lead" basis.
  • We have built and manged one of the largest and most comprehensive databases on technology buyers in Europe, including information on their existing technology

 

• Build a Lead Management and Nurturing System:

  Most companies don’t have a problem generating leads, the problem is managing them professionally. Poor Lead Management means your system is leaking money. Ridge can help you fix the holes and build a world class lead management solution.

• Major Account Profiling and Competitive Profiling :

Ridge can help you implement account profiling on your major target accounts as well as profiling your competitors to build your competitive intelligence.

• White Paper Marketing :

We can help you write and promote white papers about your solutions and promote them to drive sales inquiries from your target market. Apart from our own white paper site (www.whitepapersandcasestudies.com) we have also negotiated discounts with many of the major White Paper marketing sites.

Sample Campaigns:

• 1. 40 Self Identified Leads : €2,000

  These leads are generated by email marketing and result from potential buyers interested in software development either downloading a white paper or completing a form. With both options, the potential customer must take the time to complete a form with their contact details. Information provided is limited to contact details.

• 2. Pay-Per-Lead - Double Qualified : €200 each

  These leads are generated by telemarketing and online marketing methods. Once a form related to a software development need is completed, the prospect is called and qualified further. Leads are consequently more qualified than option 1 above, and are therefore more expensive. These leads may be viewed before buying at www.newitprojects.com .

• 3. Sponsored Email Campaign : €3,000

  Ridge Consulting will send a sponsored email campaign to our in-house list of more than 10,000 technology buyers. This list regularly drives more than 50 leads per campaign and is also excellent for increasing brand awareness. Full reporting is provided. Only one client is allowed access to this list per month.

• 4. Search Engine Marketing : €1,000 (Home Page)+ €500 per month link building

        You found us on the search engines, but will your potential customers find you?

        Ridge Consulting owns some of the best placed technology sites on the Internet.

        We are adept at securing top ranking for technology sites, and have a number of  

        high page rank technology sites that we can incorporate into our link building

        campaign to give your site an immedaite "Google Juice" boost.

Contact us today to discuss how Ridge Consulting can help with your requirements: consulting@ridgebusiness.com